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| He starts off by throwing a paper ball which then creates a large metal ball that bounces off of things bringing them to life such as a motionless car. |
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| This specific scene includes some parkour where he kicks down a wall and makes it so he can walk across it He is in charge of this world. |
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| Throughout the advert he acts in a cool fashion and is the only real human in the animated world. There are a few colorful women and one man leaning against a traffic light. |
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| He is standing ontop of what seems to be an old CD player, he exchanges glances towards a lady who has been following him in most of the scenes. |
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| He has completed his time in mid air and lands perfectly without causing any damage to himself. This is a well done stunt animation part. |
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| Celebrity endorsement is used thorught the advert, the actor is Jonathan Rhys Myers who has been in films such as Bend it like Beckham. He is holding up the Hugo Boss product looking smug and rather 'cool'. The conclusion is that he is in charge of what is going on around ihm and nothing will get in his way. He stands out as being the lord of that land |
You have drawn attention to how specific design elements and mise-en-scene work to create the world of Hugo Boss: good. Your best work is where you draw conclusions, such as "He is in charge of his world'; less convincing is where you just describe what happens.
ReplyDeleteGrade B/C